Your tracking link
How your referral slug works, where to use it, and how to change it.
You have one referral slug, shared across every campaign you join. It's your identity as an affiliate. You add it to any link to a brand you promote, and clicks that convert get credited to you.
The URL pattern
Add ?via={your-slug} to a link to the brand:
https://thebrand.com/?via=your-slugThat's it. The same slug works for every brand you partner with; you don't get a different slug per campaign. When a visitor lands on the brand's site with ?via=your-slug, Rekomi's tracking attributes the click to you.
If you're already in two campaigns and join a third, you keep the same slug, nothing to set up.
Where to find your slug
- Settings (
/a/settings) shows your slug and lets you change it (see below). - Each campaign page (
/a/campaigns/{campaign-id}) shows the exact?via=your-slugto append for that brand, with a copy button.
Choosing and changing your slug
When you first join a campaign, Rekomi sets your slug automatically: either the custom alias you picked when applying (if the brand allowed it), or a short generated one like x7y9z2.
You can change it once from Settings. Pick something memorable and on-brand for your audience (3-64 letters, numbers, or hyphens), like jane-recommends.
Important: changing your slug frees the old one, so any links you've already shared with the old slug stop tracking. Update them wherever you've posted them. Because you can only change it once, choose carefully. (Your coupon codes are separate and are not affected by a slug change.) If you need it changed again after that, contact support.
Where to use your link
- Your social profile bios
- Your video descriptions
- Your blog posts and tutorials
- Your newsletter
- Email signatures
- Your community Slack or Discord (if allowed)
- Paid placements you do (sponsored tweets, sponsored newsletter ads)
Where NOT to use your link
- Paid search ads on the brand's name. Most brand affiliate terms ban this; it siphons their own paid traffic and gets you banned.
- Coupon code sites unless the brand explicitly allows. Same logic.
- Audiences you do not actually own. Buying email lists, spamming, etc., gets you removed.
- Pre-rolled links to wallpaper your audience. If you are not adding value with your own content, you are not building the long-term relationship.
Always read the brand's terms link (visible on /a/campaigns/{campaign-id}). Each brand has slightly different rules.
How attribution works
When a visitor clicks a link carrying your ?via=your-slug:
- The click registers a first-party cookie on the brand's site. Your slug is the affiliate ID stored in the cookie.
- If that visitor signs up and pays the brand within the cookie window (default 60 days; brand-configurable), the conversion gets credited to you.
- Within the brand's refund-hold window (default 30 days), the conversion is
Pending. After, it moves toApprovedand becomes payable. - Refunds within the hold window reverse the commission automatically.
Some brands also attribute server-side via the S2S API; same result, the brand's backend tells Rekomi which slug to credit. See Earnings for what each status means.
Multiple affiliates and one customer
If the same customer clicks two affiliate links within the cookie window, attribution depends on the campaign's attributionModel:
- FirstTouch (most common): the first affiliate who drove a click wins.
- LastTouch: the most recent affiliate who drove a click wins.
You see the attribution model on /a/campaigns/{campaign-id}.
Tracking your own analytics
Want to know how many of your clicks turn into conversions in real time? The brand controls this. If they've wired their Stripe webhook (or the S2S API) into Rekomi, conversion attribution happens automatically and you see it on your earnings page. If they haven't, ask them to wire it up (point them at the S2S tracking API docs).