Build your affiliate program inside Klaviyo's flow engine.
Rekomi pushes approved affiliates into Klaviyo as full profiles with subscription consent + a list relationship. Your existing flows fire on the new audience the same way they fire on a checkout subscriber, no second messaging stack.
From paste-API-key to first paid affiliate in 10 minutes.
Paste your Klaviyo API key into Rekomi. Rekomi runs a test call to verify the key, then pulls your list/audience picker live from Klaviyo so you pick the right destination.
Affiliates apply via your public landing page or your bulk invite. Approve them manually, auto-approve on a campaign, or import an existing affiliate CSV from Rewardful.
Approved affiliates land in your Klaviyo list as tagged subscribers within seconds. Rekomi handles idempotency, retries, and per-campaign overrides; you handle the nurture sequence.
The exact Klaviyo fields Rekomi writes.
No surprise fields, no overwrites of contact data you already have. Empty values are omitted so existing nurture data is preserved.
email, the affiliate's email, deduped server-side on Klaviyo's identity graphfirst_nameandlast_name, split from full namesubscriptions.email.marketing.consent: "SUBSCRIBED", explicit consent state matching Klaviyo's marketing-eligibility rules- A relationship attaching the new profile to your chosen list (so list-trigger flows fire on-add)
- Idempotency: re-subscribing the same email updates the existing profile in place; no duplicates, no consent regression
What Klaviyo customers actually do with Rekomi.
Predictive-LTV bonus for top affiliates
Build a Klaviyo segment of affiliates whose Predicted CLV exceeds your top quartile. Trigger a flow that sends a personalized rate-bump offer via Rekomi's API. Your highest-value affiliates negotiate themselves a higher commission with zero human touch.
Post-purchase flow injection
Drop a 'become an affiliate' email at step 14 of your post-purchase flow, only fires for customers tagged with the `loyalty_active` property. Rekomi handles the application + approval; Klaviyo handles the placement.
Churn-aware affiliate recovery
When Klaviyo's `churned_customer` predictive event fires, send an affiliate-program offer instead of a generic win-back. Convert at-risk customers into earners, both sides win.
Rekomi handles Klaviyo's edge cases so you don't have to.
Every CRM API has quirks. Rekomi's integration code was built and audited against the live Klaviyodocs, these are the ones you'd otherwise hit yourself.
Klaviyo requires Lists (Full Access), Profiles (Full Access), and Accounts (Read Only) scopes on the private API key. Rekomi's connect form lists these explicitly, paste a key without them and the test call surfaces the exact scope you missed.
Klaviyo's bulk-subscribe job returns 202 Accepted with no immediate confirmation. Naively treating that as success is the #1 silent-failure mode for Klaviyo integrations. Rekomi polls the job status before marking the sync Succeeded.
Klaviyo's subscription model treats `SUBSCRIBED` as a deliberate consent state with its own audit trail. Rekomi only sends `SUBSCRIBED` when the affiliate has accepted your program terms, your existing flows respect that consent without you wiring it up.
Rekomi attaches the profile to a list (your choice in the connect flow). From there you build segments on the list using Klaviyo's segment builder, Rekomi never writes to segments directly because that's Klaviyo's job.
Built for Shopify DTC brands already paying Klaviyo $45-1,000/month and running 5+ flows on segmented audiences. If you already think in profiles + properties + flow triggers, Rekomi extends that model to your affiliate cohort instead of forcing a parallel messaging stack.
Common Klaviyo questions.
Does Klaviyo have an affiliate program?
Klaviyo runs a Partner Program for agencies and tech integrators that pays referral fees on Klaviyo deals you source. That's separate from running YOUR own affiliate program, Rekomi is the layer that lets you do that, with Klaviyo as the email home for your affiliate cohort. Approved affiliates land in Klaviyo as full profiles with consent + list membership, ready for your existing flows.
Is there a Klaviyo referral program?
Klaviyo itself does not ship a built-in customer referral feature, referral systems are bolt-ons. With Rekomi installed, your customers can sign up as affiliates, get a tracking link, and earn commission when their referrals subscribe. Customer profiles in Klaviyo get the `Rekomi affiliate` flag the moment they're approved.
How do I become a Klaviyo Partner?
Klaviyo's Partner Program (kpartners.klaviyo.com) is open to agencies, freelancers, and SaaS integrators. Apply directly with Klaviyo. Rekomi has no role in that program, we're the affiliate-program platform you use IF you want to run referrals + commissions on your own product, not Klaviyo's.
Which Klaviyo plan do I need?
Any paid Klaviyo plan ($45+/month) works, the API is enabled on all paid tiers. Free plans (up to 250 contacts) also expose the API in most regions but have stricter rate limits. Rekomi paces requests at one subscribe per second with jitter, so the free tier's limits rarely matter unless you're approving hundreds of affiliates at once.
Will affiliate profiles affect my Klaviyo billing?
Yes, Klaviyo bills by active profile count, so every affiliate adds one profile. That's typically a few dollars a month even at high volumes. If you'd rather keep affiliates in a separate stack, Rekomi supports 38 CRMs including free tiers (EmailOctopus, MailerLite's 1k free, Brevo's 100/day free).
Other CRMs that pair well.
Same persona, different stack. Pick the home your existing audience already lives in.
See all 38 integrations
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