SMS plus email plus affiliates, in the same Omnisend automation builder.
Rekomi identifies approved affiliates inside your Omnisend account with email-channel consent + the `Rekomi affiliate` tag. Your existing multi-channel automations fire on the new audience, and the affiliate engine itself stays out of the way.
From paste-API-key to first paid affiliate in 10 minutes.
Paste your Omnisend API key into Rekomi. Rekomi runs a test call to verify the key, then pulls your list/audience picker live from Omnisend so you pick the right destination.
Affiliates apply via your public landing page or your bulk invite. Approve them manually, auto-approve on a campaign, or import an existing affiliate CSV from Rewardful.
Approved affiliates land in your Omnisend list as tagged subscribers within seconds. Rekomi handles idempotency, retries, and per-campaign overrides; you handle the nurture sequence.
The exact Omnisend fields Rekomi writes.
No surprise fields, no overwrites of contact data you already have. Empty values are omitted so existing nurture data is preserved.
identifiers[]withtype: "email"andchannels.email.status: "subscribed", Omnisend's account-wide identifier-based contact modelfirstNameandlastName, split from full nametags: ["Rekomi affiliate", ...], system tag plus any account or campaign overridesstatusDate, RFC 3339 timestamp marking when the affiliate accepted your program terms- Idempotency: same email returns 200 with the existing identifier updated; new email returns 201
What Omnisend customers actually do with Rekomi.
Coordinated SMS-then-email welcome
Build an Omnisend automation triggered by the `Rekomi affiliate` tag: SMS within 5 minutes ('your link is ready'), wait 1 day, email with brand assets + landing pages. Single tool, two channels, no Zapier in between.
Abandoned-cart recovery as an affiliate-program entry point
When a customer abandons cart 3+ times, fire an automation that offers them affiliate-program entry instead of another discount, convert intent-to-buy into intent-to-sell. They earn what they would have spent.
Segment-driven commission tiering
Build Omnisend segments on the `Rekomi affiliate` tag plus your existing customer cohorts. Use Rekomi's per-campaign overrides to assign different commission rates per segment, VIP customers earn 25%, standard customers earn 15%.
Rekomi handles Omnisend's edge cases so you don't have to.
Every CRM API has quirks. Rekomi's integration code was built and audited against the live Omnisenddocs, these are the ones you'd otherwise hit yourself.
Unlike Mailchimp or Klaviyo, Omnisend has no per-list contact partition, every contact is account-wide, with tags driving segmentation. Rekomi's connect form skips the list-picker step entirely for Omnisend; you pick tags instead.
Omnisend tracks consent per-channel: a contact can be SMS-subscribed without email-subscribed and vice versa. Rekomi only writes the email channel, your existing SMS-opt-in flows stay in control of phone numbers.
Omnisend lowercases + slug-normalizes tag names server-side. Rekomi passes tags in the canonical form Omnisend stores (so the segment builder finds them), you'll see `rekomi-affiliate` in Omnisend's tag list, not `Rekomi affiliate`.
Built for Shopify e-commerce brands using Omnisend for unified email-plus-SMS marketing. Your customers are already getting multi-channel post-purchase flows, Rekomi adds the affiliate dimension to that same automation surface, with Omnisend driving the actual delivery.
Common Omnisend questions.
Does Omnisend have an affiliate program?
Omnisend runs its own Partner Program for agencies referring Omnisend customers. That's separate from running an affiliate program on YOUR own e-commerce store, Rekomi is the tool for that. With Rekomi connected, your customers can sign up as affiliates, get a tracking link, and earn commission on referred subscriptions or one-off sales. Omnisend is the email + SMS home for the affiliate cohort.
Can I run a Shopify affiliate program with Omnisend?
Yes. Rekomi tracks clicks + conversions on your Shopify checkout (Stripe-native, including Stripe via Shopify), calculates commissions per your model, and pushes approved affiliates into Omnisend for delivery. The customer-side experience runs entirely through Omnisend; the affiliate-engine side runs through Rekomi.
Does Rekomi sync to Omnisend SMS subscribers?
Rekomi writes the email channel only, SMS opt-in stays under your control because phone-number consent has stricter compliance requirements than email. Your Omnisend automation can prompt the new affiliate to opt into SMS, but Rekomi never writes phone numbers or SMS consent.
Which Omnisend plan do I need?
Any paid Omnisend plan (Standard or Pro) exposes the API needed for Rekomi to push contacts. Omnisend's free plan also has API access with stricter rate limits, Rekomi's one-per-second throttle stays well under those, so the free plan works for low-volume affiliate programs.
Other CRMs that pair well.
Same persona, different stack. Pick the home your existing audience already lives in.
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Ten minutes to first click.
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