Run a pay-per-click affiliate program.
A pay-per-click affiliate program pays partners a fixed rate for each validated click they send, ideal for seeding traffic to a new offer or a launch. Rekomi runs it invite-only with a budget cap, and scores every click for proxy, VPN, and bot fraud before it can ever be paid, so you buy real traffic, not bots.
- Invite-only
- Budget-capped
- Every click fraud-scored
Pay for the traffic when the click is the goal.
Cost-per-sale is the safe default, but sometimes you are paying partners to send interested traffic, not to close a sale. Pay-per-click is the right call when:
Get a new product in front of a partner's audience and pay for the traffic they send.
Drive a burst of qualified visitors to a launch page on a fixed, predictable budget.
A publisher places your offer and is paid per click, the way media placements work.
Newsletters and creators who send engaged clicks but do not control your checkout.
Fill the top of the funnel when the sale is many steps away from the first visit.
Test which partners and placements send traffic that actually converts, cheaply.
Fixed rate, hard budget cap, real traffic only.
Pick a rate you can afford across the traffic you expect, and pair it with a campaign budget cap. Spend scales with clicks, so the cap is your safety rail.
CPC campaigns are invite-only. Each partner gets a tracking link, so you always know who sent what.
The visitor is redirected instantly; scoring runs right after against IP reputation, proxy and VPN and datacenter origin, and bot signals, before the click can pay.
Repeat clicks from the same visitor collapse to one, and each IP and each affiliate has a daily cap, so one source cannot farm the offer.
High-risk clicks are held out of payment; if a click cannot be scored, it is held, never paid. Then Rekomi handles the payouts and tax.
Price per click against the traffic's value.
Scaled to how valuable the traffic is and how well your page converts. Set it per partner or per partner group, and cap total spend with a campaign budget so a busy day never surprises you.
You pay $0.30 per validated click with a $600 daily budget, so about 2,000 real clicks a day. If a partner's bot farm fires 10,000 junk clicks overnight, fraud scoring holds them out of payment and your budget only ever buys the validated traffic. The cap and the scoring are what keep a bad night from becoming a bad invoice.
A click is the cheapest thing to fake, so we score every one.
Rekomi reads the true visitor IP at the edge in a way an affiliate cannot forge, then scores it against live reputation data (proxy, VPN, Tor, datacenter, and bot signals) before the click can pay. High-risk clicks are held for review, repeat clicks de-duplicate to one, and the system fails closed, so an unscored click never earns.
See how fraud protection works →What is a pay-per-click affiliate program?
A pay-per-click affiliate program pays partners a fixed rate for each validated click they send to your site, rather than a share of a sale. It fits when you are paying partners to seed traffic to a new offer or a launch, not to close a purchase.
How much should I pay per click?
Typical per-click rates run from a few cents up to about a dollar, paired with a campaign budget cap. Price it against the value of the traffic and your expected conversion rate, and remember that only validated clicks (not bots or proxies) are billable.
How do you stop click fraud?
A click is the cheapest action to fake, so every click is scored in real time against live IP reputation (proxy, VPN, Tor, datacenter, and bot detection) before it can pay. Repeat clicks collapse to one, each IP and each affiliate has a daily cap, and any click that cannot be scored is held rather than paid.
Is this the same as PPC advertising like Google Ads?
No. PPC advertising pays an ad platform per click on your ads. A pay-per-click affiliate program pays your own partners per click they drive, on a first-party tracking link you control, with fraud scoring built in.
Rewarding qualified leads instead of raw clicks? See pay-per-lead affiliate programs, or the CPC and CPL overview. New to the model? Read how to run a pay-per-click program.
Launch a pay-per-click program this afternoon.
Set your per-click rate and budget, invite your partners, and let Rekomi validate every click and handle the payouts.
- 14-day free trial
- Cancel anytime, $0 charged