CRM integration

Run a MailerLite affiliate program for what you sell, with sales credited from your subscriber list.

Rekomi adds approved affiliates to a MailerLite group with the right status, the right name fields, and the right hooks for your existing automations. Add one custom field and the Rekomi script on your signup page, and the same connection credits sales to the affiliate whose link brought the subscriber. Simple stack, real commissions, no enterprise complexity.

MailerLite
live
Rekomi
Indie creators on the simple, affordable end.
Starter plan and above · $29/mo
How it works

From paste-API-key to first paid affiliate in 10 minutes.

01 / 03
Connect

Paste your MailerLite API key into Rekomi. Rekomi runs a test call to verify the key, then pulls your list/audience picker live from MailerLite so you pick the right destination.

02 / 03
Approve

Affiliates apply via your public landing page or your bulk invite. Approve them manually, auto-approve on a campaign, or import an existing affiliate roster from Rewardful and six other platforms via Settings > Migrate.

03 / 03
Sync

Approved affiliates land in your MailerLite list as tagged subscribers within seconds. Rekomi handles idempotency, retries, and per-campaign overrides; you handle the nurture sequence.

What syncs

The exact MailerLite fields Rekomi writes.

No surprise fields, no overwrites of contact data you already have. Empty values are omitted so existing nurture data is preserved.

  • Referred customers and leads (optional): every attributed sale or lead is upserted on email with the referring affiliate, campaign and last event in custom fields, tagged Rekomi customer or Rekomi lead
  • email, affiliate email
  • fields.name, first name (MailerLite splits name into name and last_name fields, not first/last)
  • fields.last_name, last name
  • groups: [your-chosen-group-id], destination group selected in the connect flow
  • status: "active", explicit subscribed state
  • Idempotency: re-syncing the same email returns 200 with the updated record
  • Base URL: connect.mailerlite.com (new MailerLite v2 API; v1 is deprecated)
  • One custom field, Rekomi affiliate tag, created for you when Credit sales turns on; the Rekomi script on your signup page fills it from the affiliate's link
  • Read back, never written: that field, when a sale arrives with no affiliate named, so the connection credits the sale to the affiliate whose link brought the subscriber
Credits sales for you

The MailerLite connection credits sales to the right affiliate.

MailerLite has no built-in record of which link a subscriber arrived from, so this one takes two small things: a custom field named Rekomi affiliate tag, which Rekomi creates for you, and the Rekomi script on the page where your form lives, which fills the field from the affiliate's link at signup. When a sale later arrives with no affiliate named any other way, Rekomi reads the field back and credits the affiliate.

What you need. Your gateway connected under Setup, the Rekomi affiliate tag field (created for you), and the Rekomi script on the signup page: the normal install on your own site, or the custom-code slot under Settings, Analytics on a MailerLite-hosted site (a paid MailerLite plan).

  • Sales arrive through the payment gateway you connect under Setup
  • Tagged signups reach Rekomi as leads right away through MailerLite's signed webhooks, before any sale
  • The integration page says which of the two prerequisites is still missing, so there is no guessing
  • Check a subscriber's email on the integration page tells you, for one address, whether the field holds a tag that names an affiliate and whether a sale from it would be credited
The limit, stated plainly

A form on a page without the script records no tag, and the field is written at signup, so a subscriber who was already on your list before clicking is not credited by the connection; the script's email capture still records those readers by email.

Three use-cases

What MailerLite customers actually do with Rekomi.

Use-case 01

Group-triggered automation as the entire onboarding

Build one MailerLite automation triggered by 'added to Affiliate group': welcome email, wait 2 days, send tracking-link guide, wait 5 days, send first-month performance check. Rekomi adds the affiliate to the group; MailerLite runs the rest. The simplest possible setup that actually works.

Paired commission
Flat 20% RevShare, 30-day cookie
Use-case 02

Personalized affiliate digest via MailerLite's e-commerce blocks

MailerLite's e-commerce blocks let you personalize emails with subscriber-specific product data. Combine with Rekomi's webhook events to send weekly performance digests: 'You earned $X this week from Y referrals.' Custom field pre-loaded from Rekomi.

Paired commission
Tiered RevShare with weekly digest report
Use-case 03

ConvertKit-style sequence pattern, MailerLite price

If you've been considering Kit or ConvertKit but balked at the price, MailerLite's automation builder is functionally similar at a fraction of the cost. Rekomi works the same way on either. Smart cohort + drip sequence + tagging + affiliate program on the indie-creator budget.

Paired commission
Hybrid: $5 first-conversion + 12% RevShare
Provider-specific handling

Rekomi handles MailerLite's edge cases so you don't have to.

Every CRM API has quirks. Rekomi's integration code was built and audited against the live MailerLitedocs, these are the ones you'd otherwise hit yourself.

Token shown once, never recoverable

MailerLite doesn't store API tokens in plaintext after issuance. If you lose the token, your only option is to regenerate (Rekomi's stored ciphertext is now stale; disconnect MailerLite in Rekomi and reconnect with the new token). The connect form's helper text spells this out before you generate.

Field names are name and last_name (not first_name)

MailerLite's contact fields split as `fields.name` (first) and `fields.last_name` (last), not the more common `first_name`/`last_name`. Rekomi maps automatically; if you build a MailerLite automation that personalizes 'Hi {$fields.name}', it works as expected.

One field, plus the script on the signup page

MailerLite keeps no record of which link a subscriber arrived from, so the connection needs two small things beehiiv and Kit do not: a custom field named Rekomi affiliate tag (Rekomi creates it) and the Rekomi script on the page where your form lives, to fill the field from the link. On MailerLite-hosted sites the script goes under Settings, Analytics, custom code, on a paid plan. The integration page says which of the two is still missing.

Groups are MailerLite's list equivalent

MailerLite uses 'groups' instead of 'lists' but they function the same way. Rekomi's connect-flow picker says 'group' to match MailerLite's UI, with a tooltip explaining the terminology so you don't second-guess the choice.

Who this is for

Built for indie creators, side-project operators, and bootstrapped SaaS on MailerLite's free or growing-business tier ($10-50/month). If your email stack is intentionally simple and your budget is intentionally tight, Rekomi keeps the affiliate program in the same simplicity bracket, single $29/month for unlimited affiliates.

FAQ

Common MailerLite questions.

Does MailerLite have an affiliate program?

MailerLite runs an affiliate program (20% recurring) for promoting MailerLite itself. That's separate from running YOUR affiliate program. Rekomi is the platform for the latter, with MailerLite as the email home for your affiliate cohort.

Will MailerLite block transactional emails for affiliate programs?

No, your affiliates have explicitly opted into your program (Rekomi captures consent on the accept page), so sending them program-related emails via MailerLite is straightforward marketing-email territory. MailerLite restricts purely transactional sends (order receipts, password resets) which should run through a dedicated transactional service like Brevo Transactional or SendGrid.

What's the minimum MailerLite plan?

API access ships on the free plan (up to 1,000 subscribers + 12,000 emails/month). For paid programs, Growing Business plan at $10/month removes most limits. Rekomi works on either, start free, upgrade when your subscriber count grows. Crediting sales needs the Rekomi script on your signup page: a form embedded on your own site works on any plan, while the custom-code slot on a MailerLite-hosted site is a paid-plan feature.

Does the MailerLite connection credit sales?

Yes, with one custom field and the Rekomi script on your signup page. MailerLite has no built-in record of which link a subscriber came from, so Rekomi creates a field named Rekomi affiliate tag when you turn Credit sales through MailerLite on, and the script writes the tag from the affiliate's link into that field at signup. When a sale later arrives through your connected gateway, Rekomi reads the field back and credits the affiliate.

Old MailerLite or new MailerLite?

Rekomi targets the new MailerLite (Classic was sunset in 2023). The API base is `connect.mailerlite.com`. If your account is still on the old MailerLite Classic, migrate to new MailerLite first, MailerLite's migration tool handles the move in a few clicks.

Is this MailerLite's own affiliate program?

No. MailerLite's own program pays 30% recurring to people who promote MailerLite. This page is MailerLite affiliate tracking for what you sell on MailerLite: your affiliates, your digital products and paid newsletters, credited through one custom field the Rekomi script fills at signup.

Ready when you are

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