Enterprise mobile-first affiliate journeys on Braze's Custom Event stream.
Braze runs in-app, push, email, and SMS at enterprise scale for mobile-first consumer brands. Rekomi sends `affiliate_approved` as a Braze Custom Event so cross-channel Canvas journeys fire on the new audience without a parallel orchestration platform.

From paste-API-key to first paid affiliate in 10 minutes.
Paste your Braze API key into Rekomi. Rekomi runs a test call to verify the key, then pulls your list/audience picker live from Braze so you pick the right destination.
Affiliates apply via your public landing page or your bulk invite. Approve them manually, auto-approve on a campaign, or import an existing affiliate CSV from Rewardful.
Approved affiliates land in your Braze list as tagged subscribers within seconds. Rekomi handles idempotency, retries, and per-campaign overrides; you handle the nurture sequence.
The exact Braze fields Rekomi writes.
No surprise fields, no overwrites of contact data you already have. Empty values are omitted so existing nurture data is preserved.
POST /users/trackwithattributesandeventsarrays- User attributes:
email,first_name,last_name,rekomi_affiliate_status,rekomi_affiliate_tier - Custom event:
affiliate_approvedwith timestamp + tier metadata - Per-cluster API endpoint: rest.iad-XX.braze.com / rest.fra-XX.braze.com / etc.
- API key with
users.trackpermission only (least-privilege)
What Braze customers actually do with Rekomi.
Cross-channel Canvas on affiliate-approved
Braze Canvas builds multi-step journeys across in-app, push, email, SMS. Build one on `Custom Event: affiliate_approved`: in-app notification on next login, push 1 day later, email digest weekly. Mobile-first affiliate onboarding on the same engine your product activation uses.
BrazeAI predictive on affiliate cohort
BrazeAI scores users for channel + content engagement. Adding affiliate attributes lets the AI predict which channel each affiliate prefers. Top affiliates get push, mid-tier get in-app, low-tier get email, channel selection learned from data, not hardcoded.
Enterprise mobile-app affiliate cohort
Mobile-app consumer brands (food delivery, ride-share, fintech) running Braze for retention can add a referral-program layer via Rekomi. Affiliate signal flows through Braze's user attributes; Canvas journeys treat referred-user cohorts as first-class.
Rekomi handles Braze's edge cases so you don't have to.
Every CRM API has quirks. Rekomi's integration code was built and audited against the live Brazedocs, these are the ones you'd otherwise hit yourself.
Braze instance URLs vary by data center (US: iad, fra; EU: fra). Rekomi's connect form picks the cluster from a dropdown; paste the wrong key for the wrong cluster and the test call surfaces a clear region-mismatch error.
Braze API keys are permission-scoped. Rekomi only needs `users.track` permission. Issue a dedicated key with just that scope so Rekomi can't accidentally read or modify other Braze data.
Braze distinguishes events (point-in-time) from attributes (persistent). Rekomi writes both: `rekomi_affiliate_*` as attributes (for segmentation) and `affiliate_approved` as an event (for Canvas triggers).
Built for enterprise mobile-first consumer brands on Braze (typical ACV $100k+). If you picked Braze for the cross-channel Canvas orchestration, Rekomi adds affiliate signal as another Canvas trigger, no parallel orchestration platform required.
Common Braze questions.
Does Braze have an affiliate program?
Braze runs an Alloys Partner Program for SIs and tech integrators, separate from customer-facing affiliate programs. Rekomi is the platform that lets you run YOUR affiliate program on YOUR consumer mobile-first product.
Can Braze fire push notifications on Rekomi events?
Yes, Rekomi's webhook events become Braze Custom Events. Build a Canvas on `affiliate_approved`: push notification on next app open, email after 24h, in-app banner on next session. Cross-channel native.
What's the minimum Braze tier?
Braze is enterprise-priced (ACV typically $100k+). All tiers include the users.track API needed for Rekomi.
Other CRMs that pair well.
Same persona, different stack. Pick the home your existing audience already lives in.
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