CRM integration

Affiliate contacts in your SendGrid Marketing Campaigns list.

SendGrid powers your transactional email; Rekomi pushes approved affiliates into your SendGrid Marketing Campaigns list with safe async-then-poll semantics. Your dynamic templates fire on the new contacts without a separate marketing platform.

SendGrid
live
Rekomi
Twilio-stack teams, transactional-first.
Starter plan and above · $29/mo
How it works

From paste-API-key to first paid affiliate in 10 minutes.

01 / 03
Connect

Paste your SendGrid API key into Rekomi. Rekomi runs a test call to verify the key, then pulls your list/audience picker live from SendGrid so you pick the right destination.

02 / 03
Approve

Affiliates apply via your public landing page or your bulk invite. Approve them manually, auto-approve on a campaign, or import an existing affiliate roster from Rewardful and six other platforms via Settings > Migrate.

03 / 03
Sync

Approved affiliates land in your SendGrid list as tagged subscribers within seconds. Rekomi handles idempotency, retries, and per-campaign overrides; you handle the nurture sequence.

What syncs

The exact SendGrid fields Rekomi writes.

No surprise fields, no overwrites of contact data you already have. Empty values are omitted so existing nurture data is preserved.

  • PUT /v3/marketing/contacts with list_ids + contact array
  • email, first_name, last_name, standard SendGrid contact fields
  • 202 Accepted with job_id, Rekomi polls GET /v3/marketing/contacts/imports/{job_id} up to 5x at 2s intervals
  • Sync only marked Succeeded after job confirms completed, no silent 202 failures
  • If job stays pending past 10s, sync marked Retrying and worker re-fires later (PUT is idempotent on email)
Three use-cases

What SendGrid customers actually do with Rekomi.

Use-case 01

Dynamic-template affiliate welcome

Build a SendGrid dynamic template with affiliate-specific merge fields (tracking link, dashboard URL, first commission tier). Trigger a Single Send to the new affiliate's contact list segment. The same dynamic-template muscle you use for transactional welcomes powers your affiliate welcome too.

Paired commission
Flat 18% RevShare with monthly digest send
Use-case 02

Twilio-stack unified comms

Twilio + SendGrid + Rekomi covers email + SMS + affiliate commissions in one vendor stack. Affiliates can opt into SMS via your existing Twilio Conversations setup; Rekomi only writes the email channel to keep concerns clean.

Paired commission
Hybrid: $10 first-conversion + 15% RevShare
Use-case 03

Reputation-sensitive sending

SendGrid's dedicated IP + IP warm-up is critical for high-volume senders. Rekomi adds at most a few hundred contacts per month to your list, well below any reputation risk threshold. Your IP warm-up plan stays on track.

Paired commission
Tiered RevShare with monthly reporting
Provider-specific handling

Rekomi handles SendGrid's edge cases so you don't have to.

Every CRM API has quirks. Rekomi's integration code was built and audited against the live SendGriddocs, these are the ones you'd otherwise hit yourself.

202 async pattern with polling

SendGrid's contact-add returns 202 with a `job_id`, no immediate confirmation the contact actually landed. Naive integrations mark Succeeded on 202 and silently fail. Rekomi polls the job status (5 attempts, 2s apart) before marking Succeeded. This is the #1 cause of silent CRM-sync failures in the industry.

List IDs are UUIDs, not numbers

SendGrid Marketing Campaigns identifies lists with UUIDs (e.g., `abc12345-...`). Rekomi's connect-flow picker pulls them live + formats them so you pick by list NAME rather than memorizing UUIDs.

Marketing Campaigns is separate from transactional sends

SendGrid splits Marketing Campaigns and SMTP/transactional API into two separate billing units. Rekomi only writes to Marketing Campaigns. If you're on a transactional-only plan, you need to add Marketing Campaigns (free up to 2,000 contacts).

Who this is for

Built for Twilio-stack teams running SendGrid Marketing Campaigns alongside SendGrid SMTP. Typical setup: transactional via API, marketing via dynamic templates + Single Sends. Rekomi extends the same stack to your affiliate cohort instead of forcing you to add ESP #2.

FAQ

Common SendGrid questions.

Does SendGrid have an affiliate program?

SendGrid is owned by Twilio. The Twilio Partner Program covers SendGrid referrals. That's separate from running YOUR affiliate program. Rekomi is the layer for the latter, with SendGrid Marketing Campaigns as the email home.

Can SendGrid send affiliate emails?

Yes, SendGrid Marketing Campaigns sends affiliate emails using dynamic templates. The transactional API can also send affiliate notifications (commission earned, payout sent) with handlebars personalization. Rekomi pushes the affiliate into the Marketing Campaigns contact list; you build the templates.

What's the minimum SendGrid plan?

SendGrid's Free Marketing Campaigns plan (2,000 contacts, 6,000 emails/month) exposes the API. Above that, the Basic Marketing plan starts at $15/month. Rekomi's contact volume is typically well within the free tier even for active affiliate programs.

Ready when you are

Ten minutes to first click.

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